Thursday, December 2, 2010

Advent overkill

Advent Calendar with a million dollar price tag
Advent is the time Christians prepare for the celebration of Christmas. Though it's not known as a period of self-denial and penitence in the same way that Lent is, it's not particularly known as a chance to revel in one's opulence either (even if you did splurge a bit today on Christmas gifts).

Porsche, however,  sees this season of giving as an opportunity for one obscenely wealthy person to display their obscene wealth to an obscenely wealthy loved one.

Every year people complain about the never-ending over-commercialization of Christmas, but Advent was left relatively unscathed until Porsche revealed their million dollar Advent Calendar.

Among the daily goodies are a designer watch, shoes, luggage, gold sunglasses and a speedboat. If someone is getting these presents for Advent, it's hard imagine what it looks like under their tree on Christmas Day. Perhaps they'll have an old-growth tree shipped in to fit their bounty under.

If that wasn't excessive enough, only a few weeks after Porsche revealed their calendar, they have already been topped by a diamond Advent Calender, which blows Porsche's speedboat out of the water with a price tag of $3.25 million.

Things like these go against the Church's teachings of poverty and charity and are the antithesis of positive holiday trends such as the Advent Conspiracy.

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